
How Top Sales Leaders Win with Agentforce
Salesforce Careers
January 27, 2025
With Agentforce and emerging advancements in technology, the world of sales has never had more opportunities! So what does that mean for you, and how can you use the power of agentic AI to level up your career?
Read on to discover how Salesforce’s digital labor innovation can help you close deals faster, boost your pipeline, and take your career to new heights as a seller at the #1 agent-first enterprise. Let’s meet some of our small and medium-sized business (SMB) sales leaders for a panel discussion about Agentforce and AI at Salesforce!
Meet Our Panelists:
What made you want to come to Salesforce?
Jenny: I started my career at a Salesforce partner company, and my time there is what sparked wanting to work for Salesforce. Customer success has always been extremely important to me, and when I was at that Salesforce partner, I was constantly hearing how wildly successful those customers were on the Salesforce platform. I've always been very passionate about selling something that works and that I actually use; it makes selling much easier because I can speak personally from my experience and the success that I'm having with the product.
How do Account Executives collaborate with teams like customer success, marketing, and product development to close deals?

Whitney: We have this saying here at Salesforce: “We show up with a Salesforce bus.” We show up with an army of people there to support us. It’s not just the Account Executive at customer meetings. It's Customer Success. It's Product. It's Solution Engineering. Our Executive Vice President joins my meetings frequently.
At Salesforce, selling is absolutely a team sport. You don’t win alone, and you don’t lose alone.
That’s really important here, and all of these teams work well together — it's just part of the culture. It's something you learn during onboarding: how to work within your team, your business partners, and all of the people that you have at your disposal. There’s always somebody here to support you.
What is Agentforce and how are Salesforce's SMB sales teams using it internally?
Eleanor: Every company has more jobs to be done than the resources available to do these jobs. Agentforce helps you build and customize AI agents to manage specific jobs. [One agent] we use on my team is the Agentforce sales development agent that proactively works leads by contacting customers, responding to questions, and setting up meetings for the sales team. This saves us so much time to focus on more strategic work building tailored solutions!
Jenny: Agents are everywhere in my day-to-day. On a daily basis, I’m personally using Agentforce in Slack to work more efficiently and find answers quicker.
Our team is supports both new and existing customers, which historically made us the first point of contact for any customer inquiries. With our Agentforce service agent going live now on our Help Center, we have an agent that will answer questions for our customers. That agent is handling many of the questions that were coming to us before — we can point our customers to the Help Center, and we are Customer Zero on that front. It's exciting to show how we're using our own technology and then also saving us time so we can focus more on revenue-generating activities.
Our Agentforce sales coach agent is another way agents are helping us to be more effective. I think role-playing is extremely important when we have negotiation meetings, or we're presenting pricing. You can go in and role-play with an agent in practice. It will speak to you, and then you give your pitch, and then they’ll ask another question based on what you shared. I'm able to have my AEs do that on their own, and then I can still come in and add value to them, even when I'm not available in real time for them.

Eleanor: As a leader of a team of sellers, I’m super excited about the sales coach agent. This agent is trained on our company’s best practices. They can attend video calls with your customers and provide real-time tips and tricks, and make recommendations on objections, handling them on those calls with your customers, resulting in the account executives getting value quicker to their customers.
Jenny: Thinking about all these tools, the most exciting thing is they’re all products that we can sell, too. We’re adopting this. We’re using this. It truly is making our lives easier as sellers at Salesforce and it's exciting to share these stories with our customers.
How has this technology helped you overcome an obstacle with a customer, or move a sale forward?

Nadia: I’m all about working smarter and not harder, and agents definitely help us to do that. We had a customer who we have prospected several times to no avail. Then, when we launched Agentforce, the agent gave us a different point of view: that the customer had over 20 disparate systems not talking to each other at all, and the data was not harmonized. With that unique insight and customized value-add approach from Agentforce, we were able to connect with a client that hadn't talked to us in over two years.
The insight that the agent provided allowed us to pitch how we could integrate their systems and have them talk to each other, then be able to take the best course of action, and make their system a lot easier for their business overall. On top of that, employees will be happier because of the reduced workload and a single system to work with, which will free up productivity. Agentforce has truly been a helpmate to us, and just pure magic for the business.
What do you see in the future for sellers in this new world of agentic AI, and what can sellers do to make sure that they're prepared for that?

Eleanor: Change is inevitable. Embrace the change, embrace the technology: it helps us understand our customers' business better than ever. The agents are going to continue to automate tasks, they're going to increase efficiencies, and they're going to help my team really personalize their approach — because ultimately the agents can't build a relationship with the customers.
We need salespeople to do that, and with agents, they'll have more time in their day to build relationships. Agents will help my team to respond to customers more efficiently, as they'll no longer need to go into several different systems to find answers for the customers. It's a super exciting time in tech!
Why have you stayed at Salesforce?

Jenny: The people and the learning opportunities are what keep me here, and make me excited to come to work every day. Personal development and growth are very important to me, and that is something that I knew Salesforce had a reputation for.
I'd heard things like, “Salesforce operates like a well-oiled machine: it's equivalent to getting your sales MBA.” In the six years I've been here so far, that's definitely proven to be true. Salesforce is constantly investing in the people here at every stage of the journey. Coming onboard, you'll have a month-long immersion and onboarding. Then there's also ongoing training to improve your sales skills. We have hands-on workshops to get everyone up to speed on our new products, like with the launch of Agentforce.
There are also opportunities like our Sales Excellence Academy, which is a year-long program for the top 10% of sellers, and that's something that I was fortunate to be part of. In the Academy, you're exposed to some of our top leaders, and you're able to network and collaborate with other top performers to help grow professionally. That's something that also teed me up really well to move into a leadership position. In the six years I've been here, I've held four roles now at Salesforce, and have been supported at every step along the way.
Why is now the time to join Salesforce as an AE?

Nadia: It's culture, it's innovation, and it's acquisition; those are the reasons why you should come to Salesforce. The culture is amazing and the community here is tight-knit. It fosters your ability to grow and to thrive, and makes you want to come to work every day. That's important, especially if you're thinking about a sales career, because sales can be high-stress. You want to be somewhere where you're nurtured and you have a good environment.
The second thing is innovation. You're seeing it before your eyes: we can anticipate what a customer needs and fix problems quickly. And, when a company can innovate quickly, there’s speed to market, and you have more opportunities than anyone else; look at how we already have access to industry-leading tools like Agentforce. That aligns with acquisition: Salesforce consistently acquires great companies.
With their acquisition strategy, innovation, and new product creation, opportunity flows. And for salespeople, more opportunities mean more success. We’re all here to grow our careers, and you have that ability at Salesforce.
Ready to take your career in sales to the next level with the #1 agent-first enterprise? Check out our job openings today. We are hiring globally for AEs and more!